Fri, 01 Apr 2022

Protect your Eyes with MSI’s MODERN Business Monitors. Modern MD241P Ultramarine & Modern MD271QPW

movie, caring for your eyes isn’t a factor many of us consider too often. However, it’s a critical factor now more than ever in the post-pandemic world we live in today. That's precisely how both the MSI Modern MD241P Ultramarine and Modern MD271QPW Monitors are able to offer unparalleled viewing comfort. Is EYE PROTECTION Really That Important? Short answer – yes. If you’re working from home, watching movies, and generally spending more time staring at your screen than before, then it’s a yes. Here’s the long answer. The pandemic has left us bereft of an essential facet of life – ‘going out.’ You know, picnics, parties, gatherings, concerts, football games; you name it. As a result, you, like so many others, are probably spending a lot more time at home, which translates to a lot more time spent in front of a screen. In fact, studies report that screen usage has almost doubled for the young adult age bracket! "Average screen time for entertainment purposes was 5.08 hours before the pandemic, but this average increased to 7.98 hours during the pandemic. Screen time spent for educational/professional purposes increased to 8.49 hours during the pandemic from 4.29 before the pandemic." - Screen time use and mental health during the COVID-19 pandemic in young adults (ages 18-28). Presented at World Microbe Forum; June 20-24, 2021 Interestingly, other studies also found that the time spent staring at a screen didn’t go down as expected even when restrictions eased up. Elevated levels of screen usage have often been linked to fatigue, headaches, eye strain, and so much more. Not only is this detrimental to your health in the long term, but it also affects your productivity, alertness, and efficiency in the short term. Truly, a lose-lose. So, if you MUST stare at a monitor for hours on end, isn’t it best to minimize these adverse effects to the extent that current technology allows us to? We think so. When implemented correctly, Eye Care technologies protect your eyes from fatigue. This allows you to work more effectively and efficiently – ensuring that you remain focused for longer hours to get work done sooner. What’s more, you can now truly relax and kick back to watch a movie rather than it being a torturous, post-work/school affair that puts additional strain on you. How does EYE PROTECTION Technology Help? Eye Care involves rectifying a few factors that cause eye strain in a display. The most common culprits are: • Excessive Blue Light • Screen Flickering • Excessive Glare • Sub-par Ergonomics • Frequent Focal Length Adjustments (prevalent in large, flat displays) • Poor Quality Panel MSI's Quest to Offer Superior EYE PROTECTION We genuinely believe health comes first. So, while our advice is still to take frequent breaks from your monitor to look around, walk around, get in some exercise, we know it’s not always possible during a busy workday. That’s precisely why we designed a range of Eye Care products that help minimize eye strain, even if you’re stuck working long hours or feel like settling down for a truly epic binge-watching session. Less Blue Light Excessive exposure to blue light has often been linked to a litany of complaints – the most common of which is poor sleep. Blue light is among the higher energy colors in the visible spectrum light. Although exposure to it keeps you awake and alert during the day, prolonged exposure messes with your Circadian Rhythm. MSI’s Less Blue Light Technology filters out blue light from your display for a far more comfortable viewing experience. It dramatically minimizes any blue-light-induced sleep disorders, ensuring that the time spent in front of a screen won’t be detrimental to your overall health. Anti-Flicker Studies show that a mere 3 to 4 hours of using a regular computer monitor can result in eye fatigue for a whopping 90% of PC users. Much of this is caused by the imperceptible flicker of a panel. So, when you’re using a monitor for extended work or leisure sessions, it’s crucial to hunt for anti-flicker options for the best experience. MSI’s range of business monitors come equipped with Anti-Flicker technology, which minimizes digital eye strain even over longer sessions. Combine it with other Eye Care features for superior viewing comfort. Anti-Glare When you're working, it doesn’t help if you constantly feel like you’re staring into the sun for several hours at a stretch. Although lowering brightness, Less Blue Light technology, and Anti Flicker technology help alleviate some problems, glare continues to be an issue. Results from field studies show that effective anti-glare technologies reduced the frequency of visual health symptoms like eye fatigue, dryness, headaches, and so on. MSI’s range of Eye Care products offers research-backed Anti-Glare technologies to give viewing comfort top priority, regardless of whether you’re working or watching a movie. Superior Ergonomics Eye Care discussions sometimes remain so focused on eye-related technologies that other factors contributing to minimizing eye fatigue get left out of the conversation. One such critical factor is ergonomics. Ensure that the monitor you use offers the flexibility to adjust to your height and posture. All the Eye Care technologies in the world won’t help if your monitor stand is rigid and you’re straining to see what’s written on one corner of your screen. MSI’s line of Eye Care products comes equipped with top-of-the-line ergonomic stands that will bend to your will. So, whether you need a slight height, swivel, or tilt adjustment, they accommodate your every need to make sure you never compromise your health. MSI EYE PROTECTION Line of Business Monitors MSI Modern MD271QPW The MSI Modern MD271QPW isn't just gorgeous enough to boast a 2021 Red Dot Design Award, it also has a few more tricks up its sleeve to make the 27” panel even better. It enhances viewing comfort by enabling tilt, swivel, pivot, and height adjustment - minimizing fatigue. Boasting a Quad HD resolution (2560x1440 px), 75Hz refresh rate, and a 27-inch panel size, the Modern MD271CPW also offers MSI’s Eye Care features to make sure you’re never compromising on your health when using it. What’s more, the Eye Care features like Anti-Flicker and Less Blue Light are backed by an industry-standard TUV certification, so you can rest assured there are zero compromises when it comes to your health. Pick from our range of MSI Modern MD271QPW : https://www.msi.com/Business-Productivity-Monitor/Modern-MD271QPW. MSI Modern MD241P Ultramarine When it comes to gliding into your workspace and demanding attention while adding a royal flair to it, nothing compares to the MSI Modern MD241P Ultramarine. "A noble color, beautiful, the most perfect of all colors" - Cennino Cennini (Book of Arts, 1400AD) Renaissance-era artists had no choice but to hunt for the elusive Lapis Lazuli precious stone to create the perfect Ultramarine color in the 1400s – making it a color reserved for only the most important paintings and people. Borrowing one of the finest and most expensive blues used by artists in the 1400s, the MD241P Ultramarine’s magnificence in a workspace is something that no monitor of any other color can hope to replicate. In addition to its gorgeous looks, the MD241P Ultramarine comes equipped with all the bells and whistles you’d expect from a productivity-focused monitor. It offers a 23.8” Full HD IPS panel with wide viewing angles, a 75 Hz refresh rate, and low response times to enhance viewing comfort when you’re scrolling through long documents or webpages all day long. The MSI MD241P Ultramarine, much like its larger QHD sibling, the MD271QPW, is backed by a TUV Certification. It also offers all the Eye Care features you’ll need for a comfortable viewing experience, even on those days when work seems never-ending. While Less Blue Light and Anti-Flicker Technologies work in tandem to keep your eyes healthy, the MD241P Ultramarine’s ergonomic stand ensures that you needn’t compromise on posture either. It’s fully adjustable – allowing for tilt, height, pivot and swivel adjustments. It's time to add an unmistakeable MODERN flair to your setup.When you're working or relaxing for several hours at a stretch, caring for your eyes just cannot take a back seat. Pick from our range of MSI Business Monitors (https://in.msi.com/Business-Productivity-Monitors/Products#?tag=Modern-Series) or loaded with Eye Care features, and your eyes will thank you both today and tomorrow.

Wed, 01 Dec 2021

The Best Gadget for Hybrid Workforce

season’s just hurtling towards us, and you know you can smell some fantastic deals right around the corner! From high-end professional monitors to gorgeous AIO PCs, you’re bound to run into a deal that’s too good to refuse. Factors to Consider When Buying Monitors and Desktop PCs for Business Sure, it’s the perfect time to grab an upgrade for your home office setup or your business, or maybe even both. But how exactly do you pick the right product? Your pick should not only be able to get the job done faster and more efficiently, but it should also slide into your workspace without upsetting it. Here are a few factors you should consider before pulling the trigger: Size and Form Factor Whether we’re talking monitor size or the size of your desktop, only buy what fits. Anything else only creates more headaches. For example, if you’re using a relatively small desk as a workspace, a humongous desktop that takes up three-quarters of it isn’t the best choice. When considering business desktops, lean towards relatively small-form-factor machines that take up minimal space. Not only does this ensure a cleaner workspace, but it also allows room for other things you might need to get work done. Business applications are rarely compute-heavy, so smaller machines can deliver the necessary performance to get work done. However, if you do need a lot of computing power to crunch numbers or work on large, complex spreadsheets, you’ll find several small-form-factor PC options that pack a surprisingly powerful punch. Performance and Specifications When you’re shopping for either a business monitor or desktop PC, you should have some idea about what hardware or what specifications you need. Then, make sure you allocate your budget where it’ll deliver the most value. Check benchmarks like Cinebench and CPU-Z for your current hardware and compare them to the parts you’re considering for purchase. Always confirm to make sure that a new purchase isn’t a downgrade to an older machine for your work. When it comes to monitors, it’s crucial to pick the right one. For example, business professionals who primarily work on documents and complex charts don’t need features like a wide color gamut or HDR. Instead, they need superior ergonomics and viewing comfort for those long work hours. And conversely, professionals who work on color-sensitive graphics and art cannot compromise on features like HDR and a wide color gamut. AIO or Desktop PC? An AIO (All-in-One) PC fits every component of a computer within the frame of its monitor. So, if you’re looking for the most clutter-free and wire-free experience on your desk, combine an AIO PC with wireless peripherals. You’re in for the cleanest setup possible! Do note that most AIOs compromise on computing power a fair bit due to the lack of space for effective heat dissipation. That said, MSI’s AIOs are still designed to handle business applications and tasks like web browsing without any hassle. They don’t give up too much on this front. Still, if you want to run intensive workloads frequently, you’d be better off with a Desktop PC instead. There are surprisingly powerful compact options in our lineup. Eye Care Technologies Work can stretch time as nothing else does. If you’re in the zone, you might find yourself staring into that monitor for hours at a stretch without even looking away for a moment. Although it’s healthy to take frequent breaks, and we recommend doing just that, we also know that it’s not always an option. Eye care features like flicker-free displays and low blue light technology help you work – minimizing the strain on your eyes. If you’re prone to long work hours, make this an important criterion to judge any business monitor. TUV Certifications are an excellent way to find products that adhere to a certain eye-care standard. Look for those certification labels on product pages to make sure you’re giving the very best care to your eyes. MSI’s Business and Productivity Product Line When it comes to computing devices for businesses, it’s crucial to consider how those products look and ensure that they never take up an excessive amount of space on your desk. MSI’s business products are a consequence of a design philosophy that centers around creating gorgeous products that lend elegance to a workspace. Multiple Red Dot Design awards won by our products are a testament to how we’ve successfully. So, to help you with your shopping this holiday season, let’s see what products are deserving of making it to your workspace. Elegant Business Monitors A monitor is your window to the outside world. So, whether you’re crunching numbers or poring over mission-critical documents throughout your workday, you deserve a clean, professional workspace. MSI’s Modern Business and Productivity Monitors go back to getting the basics just right – with finesse. It combines a stunning design and an excellent IPS panel with industry-standard eye-care features for a comfortable viewing experience. Modern MD271PW A Modern MD271PW Business Monitor is the first thing you’ll notice when you walk into a room that houses one. It blends razor-thin bezels, a gorgeous white finish, and a spectacular 1080p 75Hz IPS panel into a product that you’d be proud to present as the face of your business. What’s more, the MD271PW also snagged the 2021 reddot design award – a further testament to its beautiful design. The monitor also boasts a TUV-certification for top-of-the-line eye care technologies like Anti-Flicker and Less Blue Light. So, you can rest assured that you’re minimizing eye strain, even during those long work sessions. High-End Professional Monitors Working on complex, color-sensitive graphics or assets means you absolutely cannot compromise on either resolution or color accuracy when it comes to a monitor for work. High-end professional monitors come color-calibrated out-of-the-box to ensure the best possible color coverage with a high degree of accuracy. The change in visual perception of two colors on a monitor is measured as dE (Delta E). A Delta E value of < 3 is considered acceptable for professional products, with even lower values being better. Summit MS321UP If you’re on the lookout for professional monitors that deliver excellent color coverage, high accuracy, and offer a high resolution – the Summit MS321UP is the ideal choice. Designed with the idea of standing head and shoulders above the rest of the crowd, the MS321UP combines an elegant design with high-end specifications for an uncompromising work session. It boasts a 4K IPS panel with a factory-calibrated color gamut of 95% DCI-P3 and a Delta E of